EcoXperience / EcoX

Founded in 2016 in Coimbra, Portugal, EcoXperience (EcoX) is a pioneering company at the forefront of sustainable product innovation and circular economy solutions. Its core mission is to address the problem of used cooking oil waste by transforming it into high-quality, 100% biodegradable liquid detergents and soaps through a fast and safe recycling process. The proprietary EcoX® formula democratises the valorisation of waste oils, producing cleaning products with performance comparable to leading market brands — without the environmental footprint. The product range covers laundry, household, and dishwashing detergents, and is available through the company's online store with shipping across Europe. EcoX operates firmly within the principles of the circular economy, embracing upcycling as its foundational practice. The company has attracted over 10,000 satisfied customers and has been co-financed under the Compete 2030, Portugal 2030, and European Union frameworks for its odOU(r)T project, underlining its commitment to innovation-driven sustainability. Beyond its consumer product line, EcoX actively engages with educational and community initiatives, hosting visits from sustainability-focused organisations and networks. It has been recognised as a model for sustainable solutions and circular economy practices in Portugal, inspiring other businesses and communities to reconsider how waste can be transformed into value. With a professional line for business clients, a reuse-and-rewards programme, and distribution through partner stores, EcoX continues to expand its impact — offering practical, everyday tools for a cleaner, more sustainable future.